Svetloslav Novoselski

The Challenge

You've built something people want. Now comes the hard part: scaling sustainably, positioning yourself in a crowded market, and building the team to get there. You need someone who's been through it before to help you navigate the decisions ahead.

What We'll Do Together

Week 1: Product & Market

Deep dive into your product, target market, and competitive landscape. We'll identify your unique value proposition and the key bottlenecks to growth.

Week 2: Go-to-Market Strategy

Develop a clear GTM plan: customer acquisition channels, pricing strategy, and positioning framework. We focus on pragmatic, testable hypotheses.

Week 3: Team & Execution

Map out your team needs, hiring strategy, and organizational structure. We discuss culture, accountability, and leadership challenges.

Week 4: Action Plan & Follow-up

Consolidate learnings into a 12-week action plan. Establish check-in cadence for the following 3 months of support.

What You Get

→Weekly 2-hour 1:1 sessions to discuss your biggest challenges
→Frameworks for thinking about product, market, and team decisions
→Access to my network of investors, operators, and experts
→A 90-day action plan with clear metrics and milestones
→3 months of follow-up support via email and async check-ins

Who This Is For

✓Founders with product-market fit (or close) looking to scale
✓Teams raising their first institutional capital
✓Founders struggling with positioning, pricing, or go-to-market
✓Early-stage teams feeling lost and wanting outside perspective

Who This Is NOT For

✗Very early stage (pre-product). You need a co-founder or accelerator instead.
✗Scaling from millions to billions. You need expert investors and boards.
✗Consultants looking for implementation help. I focus on strategy, not execution.

Strategy Consulting